Crayola Colors of the World Crayons

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Crayola is excited to announce the new Colors of the World, a line of 24 specially formulated global skin tone crayons designed to meet the needs of today’s increasingly diverse world and promote the importance of inclusion and self-expression. This new product allows people to accurately represent themselves in their coloring and creativity in a way never possible before.

Crayola believes that the Crayola Colors of the World crayons will not only impact kids and how they color themselves into the world, but also serve as a bridge between generations, enabling parents to connect with their kids in new and different ways through inclusion, representation and self-expression.

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The 24 newly formulated colors reflect more than 40 global skin tone shades encompassing three undertones – Rose, Almond & Golden – and range in skin tone colors from Extra Light to Deepest. Colors of the World packaging features color panels and authentic color names to help kids find the shade that best represents themselves. Each crayon is wrapped in a gradient skin tone label, with the color name in English, Spanish and French.

In addition to featuring the 24 new skin tone colors, the Colors of the World 32 count crayon pack features four hair and four eye color crayons – perfect for creating a complete self-portrait.  The 24 count box is available on Crayola.com for $2.49 and the 32 count is available exclusively at Walmart for $1.77.

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